What is Seo?
Search Engine Optimization or SEO is the process of getting search engines such as Google, Bing, Yahoo and others to deliver your content in the search results.
Why Is SEO Important for Marketing?
Search Engine Optimization is important for your website as it drives FREE organic traffic back to your website. The key thing is to rank high in the search results above your competitors for the keywords the user is searching for.
What is your audience searching for?
To be effective with your search engine optimization you must know specifically what your audience is searching for. You must find keywords that they use in the search bar and create relevant content to help bring a solution for the search term.
What are Keywords?
A Keyword is a word or group of words a user uses to search in the search engines to find information for a question or problem they may have.
It is important when you are creating content that you first use keyword tools to find the best keywords for your content.
List of Keywords Search Tools
Types of content you can create for SEO
You can create :
Videos and to rank on youtube and google.
Images to rank on Google and Pinterest
Articles to rank on Google, bing, yahoo and other search engines.
Products to rank on Amazon, Etsy, Google and others
Ranking high on these platforms is a sure way to drive a great amount of organic traffic to your website for free.
SEO is a great way to increase conversions on your business and give your website high rankings in the search engines.